In recent years, as consumers' pursuit of quality living has increased, time-honored enterprises have gained widespread favor in the consumer market, especially among the younger generation, thanks to their deep brand heritage and exquisite craftsmanship. As a barometer of the development of China's food industry, the China Food and Drinks Fair (hereinafter referred to as the “CFDF”) has kept pace with the times by continuously setting up a "Time-Honored Brand Section" for several years, providing a broad platform for these enterprises to showcase themselves and expand their market reach.
It is well known that the CFDF gathers the most cutting-edge products and the latest information in the food industry, making it the preferred platform for domestic and foreign merchants to gauge the market and capture business opportunities. For time-honored enterprises, the CFDF is not only an excellent stage to establish their brand image and enhance product awareness but also an ideal channel to procure high-quality raw materials and expand upstream and downstream resources. More importantly, the CFDF brings together tens of thousands of professional buyers from home and abroad, enabling time-honored enterprises to interact face-to-face with their target customers, accurately grasp market demands, and gain new ideas for product innovation and channel expansion.
Looking at the development history of time-honored enterprises, the boosting role of the CFDF is self-evident. Renowned national brands such as Dong-E-E-Jiao, Dezhou Braised Chicken, Cui Zi Brand, China Quan Jude, Dong Lai Shun, and Qingdao Food have been regular participants in the CFDF over the years. From becoming well-known nationwide to being honored as “China Time-Honored Brands”, these enterprises have forged an inseparable bond with the CFDF. Today, leveraging the CFDF's increasingly sophisticated functional layout and expanding influence, more and more time-honored enterprises are experiencing a renaissance, once again becoming prominent leaders in the industry.
The 111th China Food and Drinks Fair will be held in Shenzhen from October 29 to 31, 2024. The “Time-Honored Brand Section” will be located in Hall 3 of the Shenzhen World Exhibition & Convention Center, covering nearly 3,000 square meters, presenting an unprecedented grandeur. We look forward to witnessing more collisions of craftsmanship quality and innovative vitality in the “Time-Honored Brand Section”, bringing more surprises to consumers.
For exhibition inquiries, please contact Manager Yin at 15201352850.